Guatemala City, by Yuliza Muñoz, AGN. – Guatemala participated in Seatrade Cruise Global 2023 in Miami, Florida, United States. The activities began on March 27 and ended on March 30. It is the largest commercial event dedicated to the cruise sector internationally.
The countries participating in the event offered the most competitive deals to attract new tourists and suppliers in this sector.
The international event started in 1970 to boost the cruise industry and encourage innovation.
This international fair gathers tourism representatives from the global cruise community to open up new networking opportunities.
Therefore, more than 500 exhibitors showcase their products and services, seeking alliances with suppliers and other solutions to strengthen the sector in their country.
Strengthening Areas
According to the Guatemalan Tourism Institute -Inguat-, Seatrade Cruise Global has several areas of focus that will be discussed during the event. These include:
- Updates on global ports and destinations
- Advances in sustainability
- Technological innovations
- Luxury travel
- Expedition cruises
- Itinerary planning
- Ship design and interiors
- Health and safety
- Crew and recruitment
- Entertainment
These actions also seek to create new commercial opportunities for all involved nations. For Guatemala, this is an excellent opportunity to highlight the country’s richness as a privileged tourist destination and attract new investments that favor national development.
