Guatemala City, by Brenda Larios -AGN.- The Government of Guatemala, through the Ministry of Foreign Affairs -Minex-, is participating in a coordinated communication campaign among member states of the Regional Conference on Migration -RCM-.
According to the Ministry of Foreign Affairs, “From now on, the Foreign Affairs Ministry’s social platforms, Facebook, X, TikTok, and Instagram, will publish different audiovisual and informative materials under the campaign “Be aware of the dangers, value your life.”
The purpose is to raise awareness of the consequences faced by those undertaking an irregular journey searching for the American dream.
About the Campaign
The posts will be made during one week in the following manner:
This first part of a series of informative pieces using the hashtag #BeAwareofDanger, with audiovisual material, will warn about each of the most common dangers in migratory transit. These include robbery, dehydration, kidnapping, or crime, which can even cause migrants to die.
During the same period, another part of the campaign will focus on explaining the options that, at the inter-institutional level and coordinated with other countries, are offered to Guatemalans to migrate regularly through temporary work opportunities abroad.
It will include posts with the hashtag #ValueYourLife, videos, and Instagram stories about the different programs promoted by the government.
Likewise, the campaign will use the hashtag #SafeMigration in all posts to raise awareness that mobility at the regional level must be safe.
In addition, the initiative seeks to inform people about how irregular migration risks assets and lives and does not give any guarantee of success. It is extremely dangerous and uncertain.
Irregular migration only benefits human traffickers, who take advantage of this situation.
The communication initiative has been adapted in each country with its own name, hashtags, and key messages by the foreign ministries of Mexico, the United States, Central America, and South America. The goal is to reach more audiences in those regions and amplify awareness messages related to the issue of human mobility.
The government of Guatemala, through Minex, reiterates its commitment to promote safe, orderly, regular, and circular migration through its participation in this campaign.